Learning Through Collaboration
Thornton Student Ambassadors Madeline Clara Cheng, Alyssa Holland and Oliviana Marie share highlights from their collaborations as USC Thornton students.
Master’s student Marisa Martinez profiled by Annenberg Media
Annenberg Media profiled USC Thornton Music Industry master’s student Marisa Martinez about combining her business and musical passions. Martinez discussed her childhood in Texas, staying immersed in music by pursuing her graduate degree, and how she plans to approach the ever-changing entertainment industry. “I really believe that music is something that unites everyone as a… Continue reading Master’s student Marisa Martinez profiled by Annenberg Media
Amy Blackman
Amy Blackman was born and raised in Brooklyn, NY. After receiving an MA in Cultural Anthropology from Columbia University, she began a career in artist management, based in Los Angeles. For 18 years, Blackman managed the global businesses of multi-Grammy Award winning music artists and producers. Between 2007-2011, she was made cultural ambassador for the US… Continue reading Amy Blackman
Music Industry student Olivia Langford places third in America’s Next Top Hitmaker competition
USC Thornton Music Industry student Olivia Langford (Olivia Mae) has placed third in her group in America’s Next Top Hitmaker competition, powered by Colossal. The winner will receive $10,000, an appearance in Rolling Stone, a performance at Rolling Stone’s Future of Music Showcase and a mentoring session with Busta Rhymes. In her interview for the… Continue reading Music Industry student Olivia Langford places third in America’s Next Top Hitmaker competition
Kevin Lyman featured on KCRW
USC Thornton Music Industry faculty member Kevin Lyman was featured on KCRW’s program “Press Play with Madeleine Brand,” where he offered insight into the costs of touring. He explained that touring expenses increased over 40% following the COVID-19 pandemic, making it nearly impossible for most artists to afford. Given this high cost, coupled with a… Continue reading Kevin Lyman featured on KCRW
Bobby Borg publishes new book on music marketing
Bobby Borg, a faculty member in the USC Thornton Music Industry program, published a new book titled Music Marketing for the DIY Musician. In this third edition, Borg provides a step-by-step guide for musicians to create a low-budget, customized marketing plan that will prepare them for success in the music industry. The book includes marketing… Continue reading Bobby Borg publishes new book on music marketing
Michael Kaminsky and Kevin Lyman launch Idobi Radio Summer School
USC Thornton Music Industry faculty members Michael Kaminsky and Kevin Lyman have co-founded the Idobi Radio Summer School alongside Eric Tobin, a festival tour that will feature six up-and-coming rock bands: Stand Atlantic, Magnolia Park, The Home Team, Scene Queen, Honey Revenge and Letdown. The bands will perform in 25 cities across the United States… Continue reading Michael Kaminsky and Kevin Lyman launch Idobi Radio Summer School
Music Industry alumna Isa Klar featured in Trojan Family Magazine
USC Thornton Music Industry alumna Isa Klar (‘23) was featured in Trojan Family Magazine about her hip-hop marketing career at one of the genre’s most acclaimed record labels, Top Dawg Entertainment (TDE). The story follows her trajectory from an intern and Thornton student to a full-time marketing staff member at TDE. As an intern, Klar… Continue reading Music Industry alumna Isa Klar featured in Trojan Family Magazine
Jane Davidson offers legal insight into “Hotel California” trial
Jane Davidson (‘14), a USC Thornton Music Industry program alumna and faculty member, was featured in a KCAL 9 News segment about The Eagles’ “Hotel California” lyrics trial. Ownership over the song’s lyrics has been in question for several years. In February, three men were charged with conspiring to own and sell manuscripts of “Hotel… Continue reading Jane Davidson offers legal insight into “Hotel California” trial
Jane Davidson quoted in L.A. Times
USC Thornton Music Industry program alumna and faculty member Jane Davidson (‘14) was quoted in a Los Angeles Times article profiling Ben Crumps, an attorney best known for his civil rights cases who has shifted to entertainment law. Having represented the families of George Floyd and Breonna Taylor in their wrongful-death lawsuits, Crumps is leading… Continue reading Jane Davidson quoted in L.A. Times